Privacy policy

Important note: The German version of the document will govern our relationship. This translated version is provided or convenience only and will not be interpreted to modify the German version. For the German version please see the German Datenschutzerklärung.
Unless otherwise provided below, the provision of your personal data is neither required by law or contract nor required for the conclusion of a contract. You are not obliged to provide the data. There are no consequences for non-provisioning. This shall only apply to the extent that no other information is provided for subsequent processing operations. “Personal Data” means any information relating to an identified or identifiable natural person.
Server Logfiles
You can visit our websites without giving any personal information. Every time we access our website or our web host/ IT service provider, usage data is transmitted by your internet browser and stored in log data (so-called server log files). These stored data include, for example, the name of the page accessed, the date and time of the retrieval, the IP address, the amount of data transferred and the requesting provider. The processing is carried out on the basis of Article 6(1) lit. f GDPR due to our predominant legitimate interest in ensuring trouble-free operation of our website as well as in improving our offer.
Collection, processing and transfer of personal data in the case of orders
When placing an order, we only collect and process your personal data to the extent that this is necessary for the fulfilment and processing of your order as well as for the processing of your enquiries. The provision of the data is necessary for the conclusion of the contract. Failure to provide means that no contract can be concluded. The processing is carried out on the basis of Article 6(1) lit. b GDPR and is required for the performance of a contract with you. Your data will be passed on, for example, to the shipping companies and drop shipping providers, payment service providers, service providers for order processing and IT service providers. In all cases, we strictly observe the legal requirements. The scope of the data transmission is limited to a minimum.
Collection and processing when using the contact form
When using the contact form, we collect your personal data (name, e-mail address, message body) only to the extent that you provide. The purpose of data processing is to contact them. By sending your message, you consent to the processing of the transmitted data. The processing is carried out on the basis of Article 6(1) lit. a GDPR with your consent. You can revoke your consent at any time by notifying us, without affecting the legality of the processing carried out on the basis of the consent until the revocation. We only use your e-mail address to process your request. Your data will then be deleted if you have not consented to further processing and use.
Data collection when a comment is drafted
When commenting on an article or post, we collect your personal data (name, e-mail address, comment text) only to the extent that you provide. The purpose of the processing is to enable commentary and to display comments. By submitting the comment, you consent to the processing of the transmitted data. The processing is carried out on the basis of Article 6(1) lit. a GDPR with your consent. You can revoke your consent at any time by notifying us, without affecting the legality of the processing carried out on the basis of the consent until the revocation. Your personal data will then be deleted. When you publish your comment, only the name you provide will be published. In addition, when commenting, your IP address will be stored for the purpose of preventing misuse of the comment function and ensuring the security of our information technology systems. By submitting the comment, you consent to the processing of the transmitted data. The processing is carried out on the basis of Article 6(1) lit. a GDPR with your consent. You can revoke your consent at any time by notifying us, without affecting the legality of the processing carried out on the basis of the consent until the revocation. Your IP address will then be deleted.
Use of the e-mail address for sending newsletters
We use your e-mail address for the newsletter, regardless of the contract processing, exclusively for our own advertising purposes, if you have expressly agreed to this. The processing is carried out on the basis of Article 6(1) lit. a GDPR with your consent. You can revoke your consent at any time without affecting the legality of the processing carried out on the basis of the consent until the revocation. You can unsubscribe from the newsletter at any time by using the corresponding link in the newsletter or by sending us a message. Your e-mail address will then be removed from the mailing list. Your data will be passed on to a service provider for e-mail marketing as part of order processing. It will not be passed on to other third parties. Your data will be transferred to a third country for which an adequacy decision of the European Commission exists.
Use of the e-mail address for direct mail
We use your e-mail address, which we have received in the course of the sale of a goods or service, for the electronic transmission of advertisements for your own goods or services that are similar to those you have already purchased from us, provided that you have not objected to use. The provision of the e-mail address is required for the conclusion of the contract. Failure to provide means that no contract can be concluded. The processing is carried out on the basis of Article 6(1) lit. f GDPR from our predominant legitimate interest in direct mail. You can object to this use of your e-mail address at any time by notifying us. The contact details for the exercise of the opposition can be found in the imprint. You can also use the link provided for this purpose in the promotional email. This shall not incur any costs other than the transmission costs in accordance with the basic rates.
Shipping service provider merchandise management
Disclosure of the e-mail address to shipping companies for information about the shipping status: We will pass on your e-mail address to the transport company as part of the contract processing, provided that you have expressly agreed to this during the ordering process. The purpose of the disclosure is to inform you by e-mail about the shipping status. The processing is carried out on the basis of Article 6(1) lit. a GDPR with your consent. You can revoke your consent at any time by notifying us or the transport company, without affecting the legality of the processing carried out on the basis of the consent until the revocation.
Use of an external merchandise management system
We use a merchandise management system for contract processing as part of order processing. For this purpose, your personal data collected in the context of the order will be transferred to Shopify International Limited; Victoria Buildings 2; 2nd Floor; 1-2 Haddington Road; Dublin 4; D04 XN32, Ireland.
Payment
Cookies
Analysis Advertising Communication Affiliate
The data processing described in this section below, in particular the setting of cookies, is carried out on the basis of Art. f GDPR out of our predominant legitimate interest:
  • in the needs-based and targeted design of the website, e.g. with analysis and statistics tools
  • target page visitors with interest-based advertising, e.g. in conversion tracking
  • direct customer communication, e.g. with live chat tools
  • the success measurement of partner advertising and the associated correct settlement of commissions within the framework of the partner program
You have the right at any time, for reasons arising from your particular situation, to do so at any time on Article 6(1) of the Lit. f GDPR-based processing of personal data concerning you.
Using Google Analytics
We use the web analytics service Google Analytics of Google LLC on our website. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”). Insofar as you are habitually resident in the European Economic Area or Switzerland, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the person responsible for your data. Google Ireland Limited is therefore the company associated with Google, which is responsible for the processing of your data and compliance with the applicable data protection laws. Data processing serves the purpose of analyzing this website and its visitors. For this purpose, Google will use the information obtained on behalf of the operator of this website to evaluate your use of the website, to compile reports on website activity and to provide other services relating to website activity and internet usage to the website operator. The IP address transmitted by your browser within the scope of Google Analytics will not be merged with other data from Google. Google Analytics uses cookies that enable an analysis of your use of the website. The information generated by the cookies about your use of this website is usually transmitted to a Google server in the USA and stored there. IP anonymization is enabled on this website. This will pre-truncate your IP address from Google within Member States of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and truncated there. Google has certified itself under the US-EU Privacy Shield Agreement and has thus committed to complying with European data protection guidelines. You can prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) to Google and the processing of this data by Google by downloading and installing the browser plug-in available at the following link [https://tools.google.com/dlpage/gaoptout?hl=de]. To prevent data collection and storage by Google Analytics across devices, you can set an opt-out cookie. Opt-out cookies prevent the future collection of your data when you visit this website. You must opt out on all systems and devices used to make this work. If you delete the opt-out cookie, requests are sent back to Google. If you click here, the opt-out cookie is set: Disable Google Analytics (javascript:gaOptout()). For more information on terms of use and data protection, please visit
Using Facebook Remarketing
Using the Zendesk Chat Live Chat System
Using the Amazon Partner Program
Plug-ins
Using YouTube
Using Vimeo
Using GoogleMaps
Using Google reCAPTCHA
Affected rights and storage period
Duration of storage
After complete processing of the contract, the data will first be stored for the duration of the warranty period, then taking into account statutory retention periods, in particular tax and commercial protection periods, and then deleted after expiry of the deadline, provided that you have not consented to further processing and use.
Rights of the data subject
If the legal requirements are met, you are entitled to the following rights according to Article 15 to 20 GDPR to: right to information, to rectification, to deletion, to restriction of processing, to data portability. In addition, according to Article 21(1) OF the GDPR, you are entitled to object to the processing operations based on Article 6 sec. 1 f GDPR and to processing for the purpose of direct marketing. Contact us on request. The contact details can be found in our imprint.
Right of appeal to the supervisory authority
According to Article 77 GDPR, you have the right to complain to the supervisory authority if you believe that the processing of your personal data is not lawful.
Right to object
Based on our legitimate interest in the personal data referred to herein, Article 6(1) lit. f GDPR, you have the right to object to these processing operations at any time with effect for the future for reasons arising from your particular situation. After objection has been made, the processing of the data concerned will be terminated, unless we can prove compelling legitimate grounds for the processing that outweigh your interests, rights and freedoms, or if the processing of the claim, exercise or defense of legal claims. If the personal data processing is carried out for direct marketing purposes, you can object to this processing at any time by notifying us. After objection has been made, we will terminate the processing of the data concerned for the purpose of direct marketing.
Last updated: 11/19/2018